Funda Yildirim
I am a cognition researcher with a background in computer science and neuroscience, focused on understanding and influencing human behavior in areas related to sustainability and health. My work spans topics such as consumption preferences, attitudes toward climate change, and usability in smart city environments.
University of Twente
Session
07-02
11:15
25min
Guiding the Green Mind through Personality-based Feedback in VR
Funda Yildirim
This study explores how personality and feedback influence eco-friendly decisions in immersive VR. By simulating online shopping, it aims to unlock personalized nudges that drive sustainable consumption. The findings offer a new approach to designing effective, tailored interventions that can shape real-world behavior and boost our efforts toward sustainability.
Impact
Theil C1-2 (60p)